striking while the iron is hot
a new approach
build with existing assets
four step process
Twilio tasked me to conceptualize and execute multiple graphics for a “Learn” section of their site. It was important to make sure that each graphic wasn’t too specific to any topic – which helped prevent duplicate art for overlapping themes. My solution was to create abstract graphics rooted in woodworking joint connections that not only looked visually interesting, but also reinforced the main idea and/or topic title – all while adhering to Twilio’s brand guidelines.
co-creative direction and illustration